A prime beachfront block at 108 Ramsgate Avenue, North Bondi has been sold for $13.9 million in a transaction that will see three boutique apartments developed on the site.
The 418-square-metre parcel of land, located just 20 metres from the sand and surf, was sold by Sophie Landa, daughter of the late NSW Attorney-General Paul Landa. The sale represents nearly triple the $4.82 million Landa paid for the property in 2015, when it featured a two-bedroom brick cottage previously owned by music producer Stephen Pavlovic.

The property was described at the time of Landa’s purchase as having designer interiors that captured barefoot glamour with an organic palette and connection to its seaside setting. The cottage last sold for $2.12 million in 2005 before Landa’s acquisition.

Landa, who established herself as a prominent PR professional in Sydney during the 1990s with clients including chef Matt Moran and developers Stockland and Multiplex, initially received development approval to replace the cottage with a two-storey mansion featuring a basement. The original dwelling was demolished in 2025.

Photo Credit: Raine & Horne Double Bay
The sale was handled by Ric Serrao, principal of Raine & Horne Double Bay, who is recognised as one of Australia’s leading real estate agents and has been serving Sydney’s Eastern Suburbs market for close to 40 years. Settlement records from December 2025 show the property was purchased by developer SGB Projects, which plans to construct three apartments on the beachfront site.

Photo Credit: Parliament of New South Wales
Paul Landa served as NSW Attorney-General from 1983 until his death in 1984. According to the Australian Dictionary of Biography, he was a reformist politician who established the Land and Environment Court during his time as Minister for Planning and Environment. His widow, arts patron Anne Landa, passed away several years ago. Sophie Landa has continued her mother’s legacy by funding an arts prize in Anne Landa’s honour.
Landa is understood to currently reside elsewhere in Bondi Beach. She previously sold the family’s Woollahra mansion on a 1,410-square-metre block in Wallaroy Road for close to $10 million in 2016 to Morgan Stanley executives Will and Alison McKenzie. According to the Australian Dictionary of Biography, Paul and Anne Landa had purchased that five-bedroom property, which featured a tennis court and swimming pool, in 1978.
Published 15-January-2026

























